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Vodacom, the leading mobile network operator in Mozambique and Flytxt, the Big Data Analytics solution provider for Communications Service Providers (CSPs), have established a partnership to enhance revenue and customer experience.
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Flytxt's analytics solutions will be used to recommend next best offers to its subcribers in real time based on insights and recommendations that are generated from varied data feeds within the CSP’s network and IT systems.
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Flytxt highlighted that it has signed up with over 50 CSPs, serving more than 500 million subscribers across APAC and EMEA for its Big Data Analytics powered customer experience, revenue management and mobile advertising solutions.
"We continually strive to create moments of rewarding experience for customers. We chose Flytxt to augment our customer value management practices for their innovative analytics driven customer segmentation and engagement approach, to ensure we continue delivering on our Brand promise to our customers. This, together with our network quality and continuous expansion of services, will without a doubt keep Vodacom in leading position in Mozambique”.
- Paula Zandamela, Head of Corporate Affairs, Vodacom
“We are excited to have Vodacom Mozambique on board. I am confident that our solutions would enable Vodacom to leverage touch points to optimize customer value by delivering contextually relevant offers and in real-time too.”
- Hetarth Patel, Vice President Worldwide Sales, Flytxt
