Fortumo and Indonesia’s biggest streaming platform Vidio this week launched a direct carrier billing partnership. More than 140 million subscribers of Indosat Ooredoo, 3, XL Axiata and Smartfren can subscribe to 'Vidio Premier' and charge payments for the service to their mobile operator invoice.
Vidio is Indonesia’s leading streaming service with more than 40 million monthly active users. The platform features online TV, video on demand, and the paid subscription service “Vidio Premier”. Users who subscribe to Vidio Premier gain access to international live sports, International TV channels and local Asian content such as Korean dramas, Thai and Hollywood movies. Now, users can now purchase Vidio Premier also with direct carrier billing. Vidio Premier is available through monthly and multi-month subscriptions, as well as daily and weekly sachets.
Vidio’s fast growth reinforces Fortumo's position as the leading direct carrier billing provider in the region. Recently, the company also opened an office in Jakarta to better service its digital merchant and telco partners in South-East Asia.
Vidio launched direct carrier billing in Indonesia through Fortumo’s Hosted DCB product. Hosted DCB is Fortumo’s turnkey solution which gives digital merchants access to all of Fortumo’s direct integrations with mobile operators.
Hermawan Sutanto, Deputy CEO, Vidio
With good local content in place and easy payment options available, Vidio’s job #1 is to drive visibility with our telco partners: Indosat, 3, Axiata and Smartfren for a mutual go-to-market strategy to let our user base knows the service and how easy it is to own the subscription.
Andrea Boetti, VP of Global Business Development, Fortumo
Creating a successful digital business requires four elements: knowing the local consumer base, providing them with varied good quality content, driving visibility of the service, and providing widely available, consumer-friendly payment methods.
