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Vodafone Portugal Partners with Media Distillery for Improved TV UX

Vodafone Portugal Partners with Media Distillery for Improved TV UX

Media Distillery, leading provider of AI technology to optimise video UX, announced that Vodafone Portugal has deployed EPG Correction Distillery to improve the user experiences for subscribers to Vodafone TV services in that market.

Media Distillery will deliver the UX-enhancing capability specified by Vodafone, with the EPG Correction Distillery solutionensuring real-time accurate start-times for the most popular channels on the Vodafone Portugal IPTV/OTT service.

Overcoming EPG inaccuracies means better UX

A TV platform typically begins playing linear broadcasts from the EPG-indicated start time. However, programmes often don’t begin exactly on the time shown in the EPG. Without correction, on replay, the viewer might be compelled to watch the end of the preceding show. Even worse, if a programme starts earlier than the time displayed in the EPG, subscribers miss out on the start of their selected show.

Using AI, EPG Correction Distillery automatically carries out real-time analysis of broadcasts across multiple channels and makes adjustments to with actual start-times of TV programmes as they are aired. Users can be confident they are seeing accurate start-time information on their EPG. Viewing experiences are therefore more harmonious, leading to enhanced satisfaction.

Over 30 million homes worldwide now enjoy superior TV viewing experiences thanks to Media Distillery technology.

Roland Sars, CEO of Media Distillery
We’re delighted that Vodafone Portugal has chosen EPG Correction Distillery to deliver enhanced viewing experiences to its customers.

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Author

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

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