Ncell has signed a Memorandum of Understanding with e& international to bring the best-in-class digital experiences, drive knowledge-sharing activities, and collaborate on delivering key services, products, and platforms in Nepal.
The agreement was signed by Jabbor Kayumov, CEO & Managing Director of Ncell, and Khaled Mohamed Riad, Chief Business Officer, e& international, at MWC Barcelona 2024.
As per the MoU, the two parties have identified multiple areas for collaboration, including customer value management (CVM) and advanced analytics, commercial support, which includes B2C and B2B sales and marketing, customer experience, procurement, network CAPEX and OPEX optimisation, international carrier and wholesale, mobile network code (MNC) services support, and digital transformation among others.
Further into the partnership, Ncell, with support from e& international, will work on delivering real-time and contextual marketing aimed at building the right set of digital and traditional channels, implementing superior analytics through a wide range of Machine Learning and AI models, and creating personalised and relevant offers using big data resources. The company will set strategic direction to grow its customer base and manage distributors and resellers.
Jabbor Kayumov, CEO & MD, Ncell
This strategic alliance with e& international marks a significant breakthrough in Ncell’s journey from telco to digital techco. This partnership aligns with our commitment to accelerating digital transformation by contributing to the digital evolution of Nepal. With e& international’s leadership and vast experience in partner network programs, we are confident that this collaboration will empower Ncell to unlock boundless opportunities. Together, we are poised to deliver superior services to our valued consumers, shareholders, and the telecommunications industry at large. As we prioritize the expansion of our network infrastructure beyond mobile connectivity, we affirm our commitment towards achieving the aspirations of the Digital Nepal vision, which aligns with our theme ‘Here for You’ for Nepal and Nepali people.
Khaled Mohamed Riad, Chief Business Officer, e& international
Our partnership with Ncell marks an exciting new chapter in bringing the benefits of connectivity and digital transformation to businesses and individuals in Nepal. By combining e& international's global expertise in developing world-class digital networks with Ncell's deep understanding of the local market, I'm confident we can help accelerate the country’s progress in the digital age. By optimizing infrastructure, enhancing connectivity, and unlocking new opportunities across services, together, we aim to inspire a truly connected and inclusive digital future for all Nepalis. This is just the beginning, and I look forward to what we can achieve as strategic partners in realizing the nation’s ambitious digital vision.
