Elisa, a Finnish market leader in telecommunications and digital services has signed a multiyear extension and expansion of its agreement with TiVo.
The agreement will include deploying TiVo's newly released Deep Discovery, a new API based metadata solution that helps customers of its video service, Elisa Viihde, find more programming and movies they’ll love.
TiVo’s Deep Discovery package, an option with Video Metadata, allows TV and video service providers, consumer electronics manufacturers and new media companies to better maximize the value of their catalogs and drive conversion, engagement and loyalty.
Elisa is a pioneer in telecommunications and digital services and its video service, Elisa Viihde, is the leading digital entertainment service in Finland. The service offers streaming video services, rental movies, and an extensive range of pay-TV packages. Elisa has been a TiVo customer with TV Schedule and VOD Metadata since 2014.
Magnus Pettersson, Development Director at Elisa
This new long-term agreement will benefit our customers immediately as we roll out TiVo’s API based solution. TiVo’s ambition and commitment to providing new and innovative metadata products that embrace machine learning and AI bring the opportunity to make the user experience of our IPTV&OTT services even better than before.