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STC Selects MATRIXX Digital Commerce Platform to Further Enhance its CX

STC Selects MATRIXX Digital Commerce Platform to Further Enhance its CX Image Credit: Screen Grab from jawwy.sa/en

Saudi Telecom Company (STC) announced it is partnering with MATRIXX Software to drive continued growth for its Jawwy brand.

As a digital-first solution, Jawwy represents the future in consumer mobility by delivering a rich and unique customer experience, anchored on a future-ready 5G digital stack capable of powering digital customer engagement at scale.

By deploying the MATRIXX Digital Commerce platform, Jawwy will have the ability to digitalize customer engagement, simplify customer journeys and provide better and more comprehensive experiences. STC recognized the importance of evolving the Jawwy offerings to keep pace with their mobile-savvy customers. MATRIXX has proven success bringing customers into production quickly and cost effectively, thereby enabling providers to launch tailored products and services.

STC Solutions, a subsidiary of STC is the prime contractor for this project and System Integrator (SI) Celfocus has been selected for delivery.

Hany Aboushady, CTO, Jawwy
To further enhance our customer experience, Jawwy is focused on better platform performance with modern billing & charging, openness, adoption of a multi-speed architecture, partnership enablers and platform security. 

Dave Labuda, founder and CEO, MATRIXX Software
To successfully compete in today’s market, mobile operators have to offer their customers creativity, control and transparency.

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Author

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

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