AT&T, the leader in the connected car, has selected Amdocs split-billing capabilities for its Drive Studio, a new center to spur the development of connected-car services and applications. In addition to the billing system, Amdocs , the leading provider of customer experience systems and services, also provides charging and partner relationship management integrated with AT&T's existing capabilities.
According to Amdocs, its unique capabilities will enable AT&T to split the connectivity charges for separate services occurring in the same car, so that consumer apps - such as navigation and entertainment - can be billed to consumers, while connectivity for car diagnostics, vehicle telematics and safety services may be included in an automaker's subscription charge. This split-billing capability also opens up a host of promotional opportunities for auto OEMs, app and content providers and others in the connected car eco-system - facilitating, for example, offers for a free year of internet music service.
"The car is about to become essentially one more connected device on a customer's shared data plan," said Chris Penrose, senior vice president, emerging devices, AT&T Mobility. "The Connected Car market is an area of strategic importance for AT&T, and it was only natural to team up with Amdocs, whose dynamic solutions continue to provide new monetization capabilities."
"We look forward to being a key part of the AT&T Drive Studio ecosystem, working with AT&T and automakers to help create the innovative services that will drive the connected car market," said Rebecca Prudhomme, vice president of product and solutions marketing at Amdocs. "Amdocs' flexible billing and data monetization solutions can support the new connected-car billing models we're likely to see, in which new in-car applications may need to allocate billing charges between the automaker, service provider and consumer—a great opportunity for service differentiation."