Info Image

Charter's Spectrum Launches Local News Content on Roku & Apple TV

Charter's Spectrum Launches Local News Content on Roku & Apple TV Image Credit: Spectrum Networks

Spectrum Networks announced the launch of its Spectrum News connected TV app for Roku and Apple TV streaming devices, complementing the Spectrum News mobile app launched in 2020. 

The new connected TV app provides Spectrum customers access to Spectrum News’ award-winning local news from its 30-plus local TV news networks, as well as original news content created exclusively for the app. The connected TV news app, like the mobile app, is free to anyone for a 30-day trial, after which it will be available to all authenticated Spectrum customers at no additional charge – including Spectrum internet-only customers.

The app features the live streams of all of Spectrum’s local linear TV news networks; curated video-on-demand content, including timely local news updates and major headlines; and full episodes of Spectrum News specials. The connected TV news app also features exclusive on-demand national news updates that provide local context on nationally relevant news and headlines of the day.  The app is fully accessible for customers with disabilities utilizing the screen reader feature, and Closed Captions are available for both the live TV and on-demand video player and respect the user’s settings from their phones in terms of customer appearance for the caption text.

In a recent nationwide survey, viewers rated Spectrum News as more trustworthy than other local TV news channels by a margin of more than five-to-one.

And at a time when, on average, two newspapers per week are shutting down, and local broadcast news programming is limited due to network schedules, Spectrum News’ growing investment in local news is more important than ever.

In the last few years alone, Spectrum Networks has launched linear TV news networks in seven states; introduced a mobile news app that has more than two million downloads; debuted three digital-only local news operations; and launched podcasts hosted by Spectrum News journalists. Among Spectrum customers, Spectrum News consistently outperforms the major cable and broadcast news networks, averaging more than 2.6 million viewing households each month across its linear and digital platforms in 12 states.

Mike Bair, Executive Vice President, Spectrum Networks
While the way viewers consume local news continues to evolve, the essential role local news plays in the communities we serve has not wavered. At a time when Americans rank television as the most important source for local news, our unique style of community-based, local journalism is even more essential than ever. That’s why we continue to find ways to make our local news more readily available and accessible to our audience on whichever platform they prefer, including streaming TV devices.

NEW REPORT:
Next-Gen DPI for ZTNA: Advanced Traffic Detection for Real-Time Identity and Context Awareness
Author

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

PREVIOUS POST

SoftBank-backed Taxi App Ola Launches in London

NEXT POST

MoneyGram, e& International Expand Mobile Money Partnership