At the ongoing Intelligent Transport System (ITS) World Congress, General Motors CEO Mary Barra announced that the company will start offering “intelligent and connected” vehicle technologies on selected 2017 models from its luxury auto brand, Cadillac. In a statement from General Motors, the company which also sells vehicles under the Chevrolet, Baojun, Buick, GMC, Holden, Jiefang, Opel, Vauxhall and Wuling brands said that in two years time, an all-new 2017 Cadillac vehicle will offer customers an advanced driver assist technology called Super Cruise and the vehicle-to-vehicle (V2V) communication technology.
According to General Motors, Super Cruise is the working name for GM’s automated driving technology which promises to offer customers a new type of driving experience that includes hands-off lane following, braking and speed control in certain highway driving conditions. The system is designed to increase the comfort of an attentive driver on freeways, both in bumper-to-bumper traffic and on long road trips. General Motors added that the V2V communication technology could mitigate many traffic collisions and improve traffic congestion by sending and receiving basic safety information such as location, speed and direction of travel between vehicles that are approaching each other. It will warn drivers and can supplement active safety features, such as forward collision warning, already available on many production cars.
"A tide of innovation has invigorated the global auto industry, and we are taking these giant leaps forward to remain a leader of new technology. We are not doing this for the sake of the technology itself. We’re doing it because it’s what customers around the world want. Through technology and innovation, we will make driving safer.”
- Mary Barra, CEO, General Motors