Comcast Advertising, a division of Comcast, on Monday announced that it has named Tony Sanchez VP, Customer Experience.
In his newly promoted position, Sanchez will oversee the division’s customer experience strategy and associated programs, including the Net Promoter System for Comcast Advertising, which includes Effectv and FreeWheel. Additionally, Sanchez will partner with leaders across the organization to spearhead new and innovative solutions to continually drive best-in-class customer and employee experiences.
Sanchez will be charged with building the process, foundation and strategy for how Comcast Advertising delivers and excels on behalf of its customers. He will partner closely with Comcast Corp.’s Diversity, Equity and Inclusion teams to bolster their efforts, which are fundamental to creating a great customer and employee experience.
Sanchez joined Comcast as VP of Operations for the Customer Experience Product team, the role he most recently held, in 2017. During this time, he played an instrumental leadership role in helping to launch the Xfinity Assistant, an always-on virtual assistant that provides personalized, guided help to customers. Usage of Xfinity Assistant continues to increase, up 445% YoY, as an easy, safe and contactless way to ask questions, troubleshoot and get help and support 24/7.
Tony Sanchez VP, Customer Experience, Comcast Advertising
Delivering a simple, consistent and excellent customer experience has always been such a critical part of what we do. In his time at Comcast, Tony and his team have demonstrated a passion for the customer and employee experience and an unwavering commitment to making it the best it can be.
