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Smart Communications Bolsters Sponsored Data Service by Partnering with Aquto

The leading mobile operator in Philiphines, Smart Communications via its parent company, PLDT is partnering with Aquto to offer sponsored…

Singtel Q4 Net Profit Increased 4.5% to Reach S$950 million

Singtel reported strong fourth quarter results with net profit increasing by 4.5% to S$950 million compared S$898 million during the…

Du Rolls Out Free WiFi to e-Goverment Services & Sponsored Access to Other Content

Du last Sunday rolled out free WiFi service in more than 200 locations in Dubai & Abu Dhabi as part…

Verizon Acquires AOL for $4.4 billion to Strengthen OTT Video & Mobile Ads Offering

The largest wireless carrier in the US, Verizon Communications is making a significant move in the Over-the-Top(OTT) space as well…

IBM, Facebook Partner on Big Data for Contextual Ad Targeting

Facebook and IBM Commerce this week announced a partnership to help business run more targeted advertising on the world’s largest…

Yahoo Gemini Adds Native Video Ads and Video App Install Ads

Yahoo has announced two new video advertising products on Yahoo Gemini - native video and video app install ads. The…

OTT TV Ad Revenue to Reach $40 billion by 2020

According to a new report from TDG Research, a research and advisory firm focused on the evolving broadband media ecosystem, …

Nexmo Chat App API Powers Brands to Engage Consumers via Chat Apps

Nexmo, the leading cloud communications company, Wednesday unveiled a set of cloud APIs that allow brands to engage consumers one-on-one…

Bharti's 'Airtel Zero' Free Apps Platform Spruces Up Operators' Sponsored Content Offerings

Just as the debate continues as to whether Sponsored Content affects net neutrality, Bharti Airtel, a global telecommunications company with…