Openwave Mobility, a software innovator enabling operators to manage and monetize encrypted mobile data, said that OTT(Over The Top) services have significantly eroded traditional operator revenue sources and increased network traffic congestion.
Analysts predict that operators will lose more than $3 billion in revenue by 2017. Over the past month, Openwave Mobility conducted an exclusive independent survey amongst mobile data users in the Middle East.
The study revealed how consumers view their current mobile video experience, what they wish to be offered and how much they were willing to pay for unlimited video.
Openwave Mobility's’s President and CEO, John Giere, will be sharing strategies on how mobile operators worldwide are successfully driving subscriber growth in response to the intense competitive challenge coming from the OTT content providers.
John Giere will be speaking at the at the sixth annual Zain Technology Conference on December 7 where he will be sharing insights to help acquire new subscribers and compete more successfully in the mobile market driven by access to high quality video content.
John Giere, President and CEO
We will demonstrate how we have helped operators monetize their networks by introducing innovative HD/SD video plans, enabled operators to partner with OTTs via our cloud based Smart Identity Federation and improved network performance via our QoE aware optimization techniques.
Scott Gegenheimer, CEO, Zain Group
We operate in a highly competitive industry, where the margin between success and failure is very thin. We are required to push ourselves constantly, and together with trusted partners we devise new operating models to deliver the best quality service to customers.
