In a recent interview, Ariana Lynn, Principal Analyst at The Fast Mode spoke to Sercan Okur, CEO of NextRay AI on the impact of traffic visibility on modern IP networks. Sercan joins us in a series of discussions with leading networking, analytics and cybersecurity companies, assessing the need for traffic filtering technologies that can deliver real-time, granular application awareness. The series explores how advanced analytics power various network functions amidst the rapid growth in traffic and applications.
Ariana: How do your solutions and products fulfill the demands of today's networks?
Sercan: The NextRay NDR solution is designed to detect cyber threats, which are constantly evolving against the complexity of existing enterprise networks, at an early stage. In the midst of this complexity, I'm honoured to say that the feedback we receive, on how we make the lives of cybersecurity operations teams significantly easier by providing network visibility that cybersecurity solutions can't offer, is the most important feedback we get when we work with customers who choose us.
Our main motto is to bring a product that adopts Sustainable Event Management together with network and security managers. With our innovative approach developed together with in-house engineers, we have managed to significantly reduce the number of alarms we call false and false positive with our four-angle anomaly detection method. With this strategic approach, we are working to ease the burden on the Security Operations Centre (SOC) and focus on real threats.
At NextRay, we have moved away from traditional signature-based detection by using advanced behavioral analysis and machine learning technologies. By skillfully identifying possible unusual network activities, including on large-scale networks, we are creating a defence mechanism against complex and sophisticated cyber threats, making it easier for security teams to interpret incidents.
Another important point I would like to highlight is the visibility of the anomalies created by the internal threat elements. We are able to prevent possible data breaches from institutions by identifying internal hackers who want to exploit any vulnerability or a network configuration-based transparency. Our rapid detection and investigation processes facilitate the restriction strategy, significantly reduce the impact of violations and provide an opportunity for rapid intervention.
NextRay is equipped with versatile distribution options for uninterrupted compatibility with various network environments. Whether it integrates with traditional local installations or modern cloud-based systems, NextRay provides continuous security surveillance and acts as the invisible hero for network and security teams as a comprehensive detection and intervention mechanism in various network architectures.
At NextRay, we support compatible security solutions that grow as organizations grow, especially in cloud infrastructures, and help to address concerns about efficiency and security by easily addressing the development of their own business resources and, consequently, the growth of their technological infrastructure, cloud compatibility and easy-to-scale structure.
Ariana: How important is traffic visibility for your suite of solutions and products?
Sercan: At NextRay, we see traffic visibility not just as a feature, but as the cornerstone of our cybersecurity solutions, which represents the essence of strong network defense and better operational performance. This fundamental element is critical in several respects:
The first is that it plays an important role in identifying threats as preventive. Our approach enables comprehensive monitoring of network traffic, which is crucial for early detection and mitigation of cyber threats. By identifying unusual forms of activity, we can prevent potential security breaches and ensure that preventive measures are taken to prevent significant threats.
Also, traffic visibility plays an important role in optimizing network performance. This allows for in-depth analysis of network traffic, which improves bandwidth management, reduces congestion, and enables efficient resource distribution. This optimization is not only about increasing speed, but also about ensuring a smooth user experience and operational efficiency.
In terms of regulatory compliance, the detailed information provided by our traffic visibility ensures compliance with strict data protection laws. This is critical in today's regulatory environment, where transparency and control are essential for compliance and for judicial investigations.
Moreover, after a security incident, the granulation that our traffic visibility offers begins to be valuable. It provides a fast and effective response, enabling security teams to conduct comprehensive investigations and understand the nature of the violation, which encourages stronger defence strategies to move forward.
Strategic planning also greatly benefits from insights from traffic visibility. This detailed understanding enables better decision-making on network and security improvements, and enables investment to be effectively targeted to improve both security and network performance.
Continuous monitoring of our traffic visibility helps the risk assessment, and helps identify weaknesses before they can be used. This envisaged approach is essential to safeguarding robust network defences.
Finally, our commitment to traffic visibility extends to improving the user experience. By effectively understanding and managing network traffic, we can address issues affecting user satisfaction, such as delays or connection problems, and thus improve the overall quality of service.
As a result, traffic visibility is not just a component of our solutions, it is the core resource we build to ensure comprehensive cybersecurity and network efficiency. Our dedication to this principle reflects our commitment to supporting our customers' digital infrastructure and optimizing it for both security and performance.
Sercan Okur, an authority on AI and cybersecurity, is the CEO of NextRay AI. Sercan consistently maintains a technological and security edge amidst a perpetually changing cyber landscape. He is actively transforming the game by delving further into the intricacies of artificial intelligence in order to fortify enterprises' resistance against digital threats. Not everything is business for Sercan. By engaging in collaborative activities on platforms such as LinkedIn, he fosters professional connections, exchanges valuable insights, and cultivates a community of cyber enthusiasts. To discuss more with Sercan, connect with him on LinkedIn.
This interview is a part of The Fast Mode's Traffic Visibility segment, featuring leading networking, analytics and cybersecurity companies and their views on the importance of network intelligence and DPI for today's IP networks. A research report on this topic will be published in June 2024 - for more information, visit here.
