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netnumber Combats Brand Impersonation and Fraudulent Messaging With New Security Solutions

netnumber Combats Brand Impersonation and Fraudulent Messaging With New Security Solutions Image Credit: netnumber

netnumber Global Data Services has announced the launch of Number Lock and Number Watch. These two robust services help defend telecom providers, financial institutions and other enterprises against sophisticated acts of organized messaging fraud while furthering recent regulatory initiatives to safeguard text messaging.

Offered through the netnumber Services Registry (nnSR), an industry registry launched and managed by netnumber GDS and a critical piece of the U.S. message routing infrastructure, the new services include sought-after security measures and real-time monitoring to deter brand impersonation and other emerging U.S. text messaging crimes.

Number Lock increases security for enterprises by restricting text messaging on customer-specified 10-digit non-mobile numbers upon the request of the subscriber to the number. With Number Lock, enterprises can secure their brand and prevent fraudsters from using well-known business phone numbers via text messaging to gain a victim’s trust.

Catalin Badea, VP, Product Management, netnumber GDS

Highly organized, sophisticated fraudsters are attempting to hijack recognized phone numbers of brands and financial institutions and using them to communicate with end-user victims to extort them via text messaging. In this scheme, fraudsters may target phone numbers trusted by a customer base, such as call center or emergency numbers used to report a stolen credit card. The unsuspecting victims believe they are engaging with real brand representatives and are persuaded to divulge account passwords and sensitive information, make purchases or transfer money.

Steve Legge, President, CEO, netnumber GDS

We continue to invest heavily in creating innovative services that provide creative and novel ways to undercut communications fraudsters, protecting our customers, partners and the industry as a whole. Essentially, Number Watch allows our customers to be alerted to events in real time, helping them detect any potential fraudulent activity.

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Author

Andrea Y. Lavannya is the Senior Editor and Vertical Analyst - Telco and Techco, at The Fast Mode. Andrea covers global telecom markets, operator revenue strategies and emerging business areas, and heads thought leadership development in areas relating to CSPs, MNOs, MVNOs, MVNEs and cable.

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