Bell Canada yesterday announced its collaboration with ServiceNow, to help transform the telecommunications service experience for Canadian businesses. Under the partnership, Bell will integrate leading technologies with the ServiceNow platform tailored to the unique needs of the telecommunications industry, leveraging deep expertise from FX Innovation, a ServiceNow partner, to deliver exceptional value and service to Bell's business clients.
A first in Canada, ServiceNow's Service Bridge application will enable Bell and Bell's ServiceNow customers to connect processes and facilitate interactions throughout the customer lifecycle, and will benefit clients with purpose-built telecom solutions that align with unique business needs, powerful automation capabilities that will enable Bell to offer faster and more reliable services, and AI-driven insights that will be used to develop innovative solutions to elevate customer service and predictive maintenance.
With the capabilities provided by Service Bridge, Bell will meet its business customers in the channel of their choice and deliver frictionless experiences while driving automation and proactive care.
In addition to integrating ServiceNow into the Bell service ecosystem, Bell is also a member of ServiceNow's Product Advisory Council for Telecom. As ServiceNow commits to develop solutions to meet the needs of Bell and Bell's customers, Bell will help ServiceNow evolve its suite of telecom products and solutions for the future.
John Watson, Group President, Business Markets, Customer Experience and AI, Bell Canada
The collaboration with ServiceNow is a cornerstone in Bell Canada's transformation from a traditional telco to a tech services and digital media leader. We are investing strongly in elevating our business client experience. The collaboration with ServiceNow will make the end-to-end experience - from ordering, to provisioning, to service assurance - easier and more effective, and serve the unique needs of each client.
Guillaume Bazinet, CEO, FX Innovation
FX Innovation's longstanding experience with ServiceNow's advanced solutions will be instrumental in driving Bell's transformation, ensuring that we not only meet but exceed the evolving digital demands of our customers.
Rohit Batra, General Manager, Telecommunications, Media, and Technology Industry, ServiceNow
ServiceNow is committed to delivering continuous innovation for telecommunications customers, helping create better experiences while improving profitability and operational efficiency. The collaboration marks a new era in telecommunications and will help ensure that Bell Canada remains at the forefront of the telecommunications industry, ready to adapt to the evolving landscape and meet customer needs.
