Globe Telecom has selected Comarch, a global provider of cutting-edge software solutions and services for improving business efficiency, as its new loyalty technology partner.
Following a short implementation process, Globe is now live with Comarch's cloud-based and microservice-ready platform called Comarch Loyalty Management (CLM), which will allow the company to provide a world-class customer experience to 90 million members of the Globe Rewards program.
Apart from being a powerful solution capable of processing large volumes of customer data, Comarch Loyalty Management offers unparalleled flexibility that will help Globe realize its vision for a truly unique and highly immersive digital customer experience. CLM also includes a wide range of advanced yet easy-to-use features that will allow Globe to create brand new types of marketing campaigns and promotions.
This partnership translates into significant benefits for both companies. For Globe, it is an opportunity to work with a technology provider that is fully committed to creating systems and applications that meet their clients' needs and requirements. For Comarch, not only is it a chance to cooperate with an innovative and leading telecom operator but also a possibility to strengthen its position both on a local (the Philippines region) and global scale.
Carlo Malana, Chief Information Officer at Globe
Globe has partnered with Comarch as a technology partner because of their nearly 20 years of experience in carrying out complex customer loyalty programs, and their full alignment with our goal to become a cloud-native digital solutions platform. In using Comarch Loyalty Management, we have made a major step forward when it comes to our capabilities within the loyalty space.
