Emtelle, the leading global manufacturer of pre-connectorised blown fibre, cabling and ducted solutions, has been awarded a major multi-million-pound contract as the main supplier of network infrastructure for broadband provider Upp, running until the end of March 2026.
Emtelle will work closely with Upp to ensure the delivery of core Fibre to the X (FTTX) infrastructure components to support its plans to deploy a full-fibre network to one million premises by 2025. Over the next five years Emtelle will supply Upp with all of its passive infrastructure products to roll out its networks across the East of England.
With more than 40 years’ experience and two manufacturing facilities based in the UK, Emtelle’s wide range of fibre optic solutions and constant innovation has proven it is best placed to supply the full solution in terms of product and aftercare to support Upp in reaching its roll out plans. Upp’s dedication to reducing disruption whilst building infrastructure is supported by Emtelle’s One Dig strategy, focused on additional capacity from day one, and reducing the need for further civils projects.
Upp is using existing telephone poles to install where possible to cut back on the amount of disruption to roads and paths. Upp is committed to bringing broadband to underserved towns and communities across the East of England. It aims to level up market towns and coastal areas across Norfolk and Lincolnshire to boost the UK’s competitive position in the European digital market, and has successfully connected its first customers in the towns of Stamford and Diss.
Alex Marshall, Upp Founder and CTIO
As we continue to accelerate our full-fibre roll out across the East of England, it is paramount to us that we carefully select our supply chain partners based on their commitment to social, environmental and sustainability priorities.
Craig Jones, Emtelle Sales Manager
It has been a pleasure to work with the team at Upp and we look forward to building on that relationship. As the need for ultrafast connectivity continues to rise, so does the need for reliable and scalable network infrastructure.
