Leading international communications enabler BICS on Wednesday announced it is introducing voice APIs to its portfolio of programmable communications solutions, enabling enterprises to significantly improve their customer experience.
This new feature allows companies to easily customize communications services to suit their individual requirements, giving them greater flexibility to scale and optimize their business.
Voice is becoming increasingly integral to services like two-factor authentication (2FA), to enable secure communication (via number masking) within sharing economy platforms, and within customer service centres, said BICS. BICS’ toolbox of programmable communications solutions already included SMS over 350 direct messaging routes and numbers-as-a-service in over 120 countries. By adding voice APIs to this offering, brands can benefit from a holistic and fully flexible range of ways to tailor their communications services to customers.
Digital communications has traditionally been a static environment, with enterprises purchasing specific tools requiring integration support. Utilizing APIs is a more flexible approach and provides companies with more options to tailor their communications for their end customers.
Divya Ghai Wakankar, Head of Digital Communications Solutions, BICS
By introducing programmable APIs, BICS is empowering brands with the control to tailor their customer communications, whether through voice, messaging or cloud numbers services. With the flexibility to scale in line with increasing demands, we are enabling businesses to enhance customer experience, while simultaneously growing their business.
