Zain Kuwait has deployed a full traffic management suite from Enea to amplify its 4G and 5G network deployments, and support the country’s increasing appetite for mobile technology.
For a country of just over 4 million people, Kuwait has more than 7 million mobile subscribers, making its mobile penetration rate of 168 percent one of the highest in the world. Zain Kuwait also has an extremely high mobile data consumption per SIM, driven in large part by users sharing and streaming mobile videos.
To ensure that its subscribers don’t suffer from poor quality of experience (QoE) – such as long wait times and degraded video quality – Zain Kuwait is using the Enea Openwave Encrypted Video Manager, which enables transparent classification of encrypted video flows to balance picture and playback video quality in real time according to radio network conditions.
Additionally, the solution features the Enea Openwave TCP Accelerator to maximize download speeds for both 4G and 5G, and the Traffic Classifier to augment application and encrypted content classification.
Nawaf Algharabally, CTO, Zain Kuwait
This solution enables us to optimize video streaming and deliver the highest in-country download speeds, regardless of whether the content is encrypted.
John Giere, President of Enea's Openwave Division
Our research in the Middle East shows that video buffering can be a major frustration that causes subscribers to abandon a video within just six seconds, which often is enough to make a subscriber switch to another operator.