Digital services are clearly the next big wave for mobile operators with the escalation in the number of mobile transactions, the amount of content consumed on mobile and the amount of spending that takes place on these devices
KUALA LUMPUR, Malaysia November 28, 2013 – PCC Mobile Broadband (PCCMB) a digital publications, analytics and consulting company in the mobile broadband segment, with particular emphasis in the OSS/BSS domain and the policy and charging control vertical, has released the Strategy Paper entitled ‘Ploughing the Digital Fields: Mobile Operators’ Strategies for Digital Services’ discussing the broad strategy for Mobile Network Operators (MNOs) looking into making bigger inroads into the digital services segment. The strategy paper discusses the three major categories within the digital services, namely the Content, Communications and Commerce, highlighting the suite of services that fall under each category, the competitive landscape, the opportunities, the challenges and other factors that determine the MNOs’ game plan for digital services.
The Strategy Paper is available at policychargingcontrol.com's e-Library