Matthias Sauder, Chief Network Officer (CNO) of Vodafone Netherlands, discusses the Operator's journey in developing its 4G LTE network at the recent LTE World Summit, emphasizing its focus on customer experience. Among others, he shares Vodafone Netherlands' extensive use of smallcells to boost coverage as well as the deployment of the self-optimizing network (SON); and how the Operator leveraged virtualization to further optimize its converged network.