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mobile marketing solutions
Pay No 'Attention' To Visibility Metrics in 2023
Expert Opinion
1 year ago
Mobile screens have many distractions. There is a lot of text, color, sound, and motion - and fingers are scrolling…
TIM Teams Up with DigitalReef for New Mobile Marketing and Advertising Channel
Technology & Solutions
2 years ago
TIM, the leading 4G operator in Brazil, has teamed up with DigitalReef, a global mobile marketing and advertising technology company, to…
Indosat Ooredoo Launches Augmented Reality-based Digital Advertising Service 'iAds'
Services and Innovations
3 years ago
Indosat Ooredoo Business this week launched an innovative service 'iAds', a digital ad platform that is designed by utilizing Augmented…
Commentary: Enhancing User Trust and Transparency with iOS 14's 'Opt In' Policy
Commentary
3 years ago
Three months after its first preview at the company's Worldwide Developers Conference, Apple released its fourteenth and most current version…
Rakuten, SQREEM Team Up to Launch New AI-based Marketing Solutions Company
Technology & Solutions
4 years ago
Rakuten and SQREEM Technologies recently announced the launch of Rakuten SQREEM, a new company that provides AI-based marketing solutions. Rakuten…
Swisscom to Start Testing Beem Interactive Marketing Platform in August
Technology & Solutions
4 years ago
Swisscom announced that it will start testing its interactive marketing Beem platform with Radio Energy this month. Radio Energy is…
Syniverse APIs to Add Messaging to Listrak’s Cross-Channel Offerings
Technology & Solutions
6 years ago
Digital marketing company Listrak has teamed up with Syniverse to expand the suite of mobile marketing services Listrak offers retailers…
TIM Brazil Partners Gemalto to Develop New Mobile Marketing Solution
Technology & Solutions
7 years ago
TIM Brazil has established an exclusive partnership with Gemalto to develop a new mobile marketing tool for monetization and to…
App Advertising Optimized by Location Context to Reach $44B by 2020
Mobile Data Services Trends
8 years ago
App advertising, using context and location targeting, will exceed $44 billion by 2020, up from an estimated $13 billion last…
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