Deutsche Telekom International Carrier Sales & Solutions(ICSS) and DIMOCO Messaging has entered into an Application-to-Person (A2P) SMS partnership. DIMOCO Messaging powers communications between companies and consumers through their preferred SMS channel.
With a contractual framework affording direct connection to Deutsche Telekom's network, DIMOCO Messaging clients can now quickly, directly and reliably reach 156 million mobile consumers via A2P messaging in 50 countries across the globe. It can also reach Deutsche Telekom partners as well as its affiliates in Europe and outside of Deutsche Telekom's footprint through partner networks
This deal comes at a time when the A2P market has become increasingly central to the SMS landscape. A2P's percentage of overall worldwide SMS traffic has skyrocketed from 11.7 percent in 2010 to 22.4 percent in 2015 and opened new business possibilities. Not ending there, the number of A2P messages is expected to reach 1.76 trillion annually by 2018, according to Portio Research.
In addition, the value of the global A2P messaging market is projected to increase from $55 billion in 2015 to $60 billion by 2020, as Juniper Research reports.
Mathias Höllerl, DIMOCO Messaging Managing Director
The partnership with Deutsche Telekom ICSS reaffirms the high level of trust in our company among major international players and allows us to expand our offering and fulfill clients' requirements for mission-critical and time-sensitive application-to-person (A2P) messaging using the ICSS global footprint.
Gergely Vadas, Head of Mobile World at Deutsche Telekom ICSS
We have had a long-lasting business relationship with DIMOCO as a client for our SMX one-way product, which provides SMS termination to a long list of international networks and also includes P2P as well as A2P traffic.