Roku announced that PLDT is the fifth operator that has joined the Roku Powered program, and the first operator in Asia to leverage the Roku streaming platform to deliver TV services to its broadband customers.
The new PLDT streaming service and streaming player are expected to launch during Q2 2017 and combine the best local Philippines content from Cignal and iflix with content from global providers.
Under the Roku Powered license, operators leverage the Roku streaming platform, including Roku’s low-cost streaming players, to deliver live TV and streaming services to their customers. Roku provides operators with an end-to-end solution including device designs, ongoing software updates, platform hosting, application development support and certification.
Andrew Ferrone, vice president pay TV at Roku
In the past, operators first had to build or lease dedicated infrastructure in order to deliver TV services to the home, but with streaming that is no longer the case. As a result, we see a lot of interest from all over the world for our Roku Powered program from both telecom and pay TV operators.
Oscar Reyes Jr., PLDT First Vice President and Head of Home Operations
We’ll be able to offer consumers a low-cost device with access to the best content from the Philippines and around the world through an easy-to-use user interface.
