AT&T this week announced its plans to acquire Quickplay Media, a leading provider of over-the-top (OTT) video and TV Everywhere services. Quickplay’s more than 350 employees and contractors will be retained by AT&T, said the Operator.
Toronto-based Quickplay boasts a managed platform service that currently supports AT&T’s U-verse TV Everywhere offering. Later this year, the platform will also be supporting streaming offers — DIRECTV Now, DIRECTV Mobile and DIRECTV Preview — to be launched later this year by AT&T. These new plans will let viewers stream DIRECTV content over the Internet to virtually any device.
Post acquisition, AT&T expects Quickplay to maintain its high level of service while expanding its global customer base and grow its managed platform services, enabling other companies — from video providers to content distributors — to deliver premium video to any device and over any network.
John Stankey, CEO, AT&T Entertainment Group
Quickplay's multitenant IP distribution infrastructure, combined with AT&T's leading scale in IP connected end points, will allow us to host and distribute all forms of video traffic. We intend to scale and operate an industry-leading video distribution platform, and viewers will get the high-quality online video viewing experience they desire.
Wayne Purboo, founder and CEO, Quickplay
We’ve spent more than a decade developing an advanced technology and service platform that can deliver premium video content to any device and over any network. Our solution is highly automated and scalable. With AT&T, we’ll have the resources we need to further scale, grow the business, and continuously enhance that platform.
