Self-Organizing Networks (SON) vendor, CellMining announced that its SONATA SON platform has been extended to include a range of new key performance indicators (KPIs) for customer experience (CX). More than twenty new KPIs have been introduced in SONATA version 4.0, which analyzes subscriber information and correlates it with network parameters in order to drive better decisions and SON actions such as load balancing and Automatic Neighbor Relation (ANR), said CellMining.
SONATA is based on CellMining's Subscriber Network Analytics technology, which analyzes subscriber usage patterns correlated with service and quality events to deliver comprehensive and extremely accurate network optimization. At the heart of SONATA is the Subscriber Experience Hub, which integrates into external CEM systems to provide a valuable insight into network experience via a detailed and informative dashboard. With five functional modules correlating every aspect of the subscriber experience-voice and data quality, device incompatibility, inbound roamers, geo-spot analysis, and business accounts-against the different levels of subscriber service level agreements (VIP, individual, corporate, roamer etc.), issues can be flagged and prioritized for proactive customer care.
Shmuel Morad, CTO of CellMining
CellMining's innovative CX-driven approach, combined with its subscriber-centric data analysis, enables us to work with a set of actionable KPIs that no other SON system can produce. The introduction of these additional KPIs to the SONATA platform has increased the range of customer experience metrics on which the optimization is based, making it the most comprehensive CX-based solution on the market today.
