At the CES, Intel CEO Brian Krzanich announced a series of exciting collaborations with leading industry brands that will use technology and data analytics for health, fitness and athletic performance. Intel will work with ESPN and Red Bull Media House to provide real-time performance data for athletes, and join efforts with footwear maker New Balance and Oakley to personalize and enhance the tools people use to be more active.
In its collaboration with ESPN, Intel plans to add new levels of data-powered insights to the feats of athleticism at X Games Aspen 2016 leveraging its Intel Curie. The tiny, low power Intel Curie module will be integrated into the Men's Snowboard Slopestyle and Men's Snowboard Big Air competitions to provide real-time data on athlete performance such as in-air rotations, jump height, jump distance, speed, and force on landing.
At the same time, Intel partners New Balance to develop wearable technologies that connect athletes with technology to improve their athletic performance as part of New Balance's newly formed Digital Sport division. Collaborating with Oakley, Intel previewed the first look at "Radar Pace" - smart eyewear featuring a voice-activated, real-time coaching system that is designed to provide runners, cyclists and workout enthusiasts with in-the-moment feedback and analytics, helping to track progress and improve real-time performance.