Procera Networks partnering Avvasi introduced a joint solution and strategic partnership that integrates Avvasi’s industry-leading Q-VUE product with Procera’s PacketLogic™ Intelligent Policy Enforcement (IPE) system. The pre-integrated Avvasi's real time video quality measurement platform and Procera's deep packet inspection (DPI) solution performs video Quality of Experience (QoE) measurement in real-time to provide the communication industry’s most comprehensive determination of video QoE in service provider networks. Procera will leverage its Advanced Traffic Steering capabilities to send video traffic to the Q-VUE solution, reducing the amount of hardware needed for large-scale fixed and mobile deployments. The new solution is critical for Mobile Network Operators (MNO)s to measure and manage subscriber video experience and network resources as the video traffic is on exponential growth and estimated to reach 70 percent in a few years.
Video QoE factors and impact, Source -Avvasi
“Measurement of mobile video quality is directly aligned with our analytics strategy, so partnering with the leading video-quality analytics company was the most logical step to take,” said James Brear, president and CEO of Procera Networks. “Our customers will gain tremendous insight from combining Avvasi’s Q-VUE with our Internet Intelligence data to develop a better understanding of how they can build successful video monetization strategies.”
“Video quality of experience measurement is a very specialized field that is ideally suited to complement Procera Networks’ world-class Intelligent Policy Enforcement capabilities,” said Mate Prgin, president and CEO of Avvasi. “Avvasi’s Q-VUE is the market-leading product in QoE measurement. We are excited to provide our unique technology and skill set to Procera’s customers.” Source - Procera Networks (Nov 11, 2013)