At its inaugural event, Nexterday North which was held in Helsinki earlier this month, Comptel unveiled a new solution, FWD that both simplifies how consumers purchase mobile data, and gives operators the power to maximise mobile data revenues. FWD is Comptel’s first SaaS solution and was developed within NXT, the company’s very own start-up incubator.
The solution consists of a native application (app), which lets users buy mobile data packets directly from their Android smartphones whenever they want. Rather than purchasing an inflexible plan based on megabytes or gigabytes, consumers can select a simple, time-based data option, ranging from as short as a minute to as long as a month, and enjoy full use of the Internet. DNA, the leading provider of prepaid mobile subscriptions in Finland, is expected to roll out the service soon to prepaid customers in Finland, making Finnish consumers among the first in the world to enjoy FWD, said Comptel.