Spirent Communications, the leading provider of verification, assessment, analytics, and device intelligence solutions, has unveiled a new operator analytics solution, InTouch Customer and Network Analytics (CNA).
According to Spirent, the new solution focuses on customer experience assurance and troubleshooting, with support for 2/3/4G technologies including VoLTE and the Internet of Things (IoT).
Several operators are already deploying beta versions of InTouch CNA, especially for new services like VoLTE and IoT. This new solution enables mobile operators’ engineering, customer care, and marketing groups to proactively identify and resolve wireless customer experience issues spanning LTE/4G networks and services like VoLTE, said Spirent.
Frank Galuppo, general manager of Spirent’s CEM business unit
Our solution is unique in that it allows operators to build and leverage quality of experience (QoE) scores using data mining techniques. This allows them to rapidly identify and resolve issues before customers complain or leave.
Justin van der Lande, principal analyst at Analysys Mason
The introduction of LTE and the migration of current services such as voice to VoLTE add considerable challenges for operators focused on delivering consistent QoE to their subscribers. In this context, solutions such as InTouch CNA, that provide a subscriber-level view for QoE through understanding its relationship to network data can be a powerful tool in an operator’s CEM strategy.