VUBIQUITY, the leading global provider of premium content services, this week announced a four-year partnership agreement with WOW!, a leading provider of high-speed Internet, cable TV, and phone services in the Midwest and the Southeast regions of the United States. The contract will see WOW! leveraging VUBIQUITY's asset management platform, the IntelliVU. The IntelliVU application enables content providers to obtain greater insights on their content and assets from end to end, and track performance, which is a core part of the digital content business, says VUBIQUITY, with clients such as WOW! benefting from the expanded analytics and reporting enhancements offered on the application. At the same time, IntelliVU will ensure seamless delivery of content for WOW!, added the company.
Gabriel Berger, EVP of Sales of VUBIQUITY
Consumers are constantly searching for more high-quality, on demand content – our goal is to make sure we support clients to take advantage of evolving technologies and our capacity to deliver unprecedented quality content to their audiences. We are pleased to provide our VOD access, asset management and digital transports services to WOW! as it continues to expand its options for its increasingly digital, connected audience.
Steven Cochran, CEO and President of WOW!
We are delighted to have VUBIQUITY as our preferred provider of premium, on demand content and services. Our partnership with VUBIQUITY will allow us to deliver more content using smarter technology, helping us to dramatically expand our on demand and HD offering to our subscriber base.