Redknee Solutions has announced that a leading Tier 1 4G LTE Mobile Network Operator (MNO) in the Americas selected its Business Support System (BSS) platform to launch a new brand under its multi-brand strategy. According to Redknee, the MNO has managed to launch a new brand in five weeks with its cloud-based converged billing and customer care platform to develop new innovative brands and accelerate its MVNE growth strategy over its 4G LTE wireless network.
Redknee said that the centralized platform is supporting the operator with end-to-end billing and customer care capabilities, enabling it to create unique offerings to drive new revenue streams and capture a larger market share. Redknee added that with the solution, the CSP is able to launch advanced voice, data and roaming services to increase customer loyalty and revenue through targeted promotions, incentives and rewards, whilst reducing customer acquisition and care costs.
Lucas Skoczkowski, Redknee, CEO
Supporting this leading operator in the Americas to launch a new brand in a matter of weeks reinforces Redknee's expertise and capabilities in enabling service providers with the agility and flexibility to launch new business models fast to market and diversify their next generation services and offerings. At Redknee, we are focused on delivering cloud-based solutions that drive recurring revenues. We will continue to invest in real-time monetization and subscriber management software solutions that enable service providers to enhance the customer experience, generate new revenue streams and grow profitability.