Calix and online safety leader Bark Technologies launched a new managed, AI-enabled social-media monitoring service for the Calix Revenue EDGE platform.
A critical component of Revenue EDGE, the managed services include a rapidly growing ecosystem of subscriber-facing suites, enhanced by the visibility and insights in Calix Cloud. Calix partners with hundreds of broadband service providers (BSPs), including many who serve their local communities. These local providers have deep roots in their communities and have made it their mission to enhance their subscribers’ well-being. In today’s environment, that mission increasingly requires tools to keep children safe from online dangers. Bark, the sixth managed service for Revenue EDGE, monitors text messages, email, and more than 30 of the most popular apps and social media platforms to alert parents and caregivers of issues like cyberbullying, online predators, and sexual content.
Bark also offers location alerts and makes it easy to manage screen time whether a child is inside or outside the home. Thanks to Revenue EDGE, BSPs of any size now have a simple path to deploy and manage Bark on behalf of their subscribers. By embracing Bark, BSPs have another service that will build their brands by demonstrating their commitment to protecting their communities.
Calix has a history of partnering with community-minded BSPs to keep kids safer online. In 2019, Calix launched ExperienceIQ® to deliver advanced parental controls. With today’s launch, Bark gives BSPs yet another tool to help families protect their children from digital dangers. Bark data shows that 85 percent of teens experienced bullying last year. But only 1 in 10 victims of online bullying will inform a parent or trusted adult of the abuse. Bark helps fill that gap by giving parents and caregivers a way to stay connected to the online lives of their children. To date, Bark has detected more than 2.6 million severe bullying situations and over 620 thousand self-harm situations. Bark social media monitoring works both in the home and when children are on the go.
Brian Bason, CEO at Bark
With a growing list of digital dangers to consider, instilling healthy internet habits in the youngest members of the household can feel increasingly complex. This partnership between Bark and Calix will enable BSPs across the U.S. to better help families keep children safer online and in real life.
Michael Weening, President and COO at Calix
That’s why we’re proud to launch Bark, a market leader in social media monitoring, as our sixth managed service in Revenue EDGE. We are making it simple and easy for BSPs of any size to protect their communities’ most vulnerable members from digital dangers like cyberbullying. Every time Calix launches a new managed service that gives BSPs new opportunities to bring more value to their communities, we also make it easy for them to go to market and support these critical services.
