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Amobee's 3D Multi-Screen Digital Ad Technology Features Full-Sensory & Interactive Ads

Amobee Logo Credit: Amobee

Amobee, Singtel's digital marketing arm that offers marketers, agencies, publishers and operators innovative digital marketing technology platform and solutions, Monday launched Amobee 3D, a cross platform 3D advertising technology that enables advertisers to create and deliver full-sensory and interactive digital ads.

The Amobee 3D comes with interesting features such as full volume 3D scenes with touch and accelerometer interactivity, true 360 degrees of interactivity with full-volume 3D models and 3D animated headlines, products and buttons.

Amobee said that the proprietary 3D technology fundamentally changes the consumer brand experience, delivering groundbreaking results for advertisers. The company added that Amobee 3D has enabled prominent Fortune 100 brands, including Ford, Nokia and BMW, to create award winning mobile campaigns that resulted in three to four times increased engagement compared to the industry average on other rich media ad formats.

"Today's consumers live in a multi-screen world, and with Amobee 3D we strive to make the ad experience as fun and engaging as possible. Amobee 3D technology is now able to deliver full-sensory, interactive digital ads across all screens, and it's going to change the way brands interact with consumers in a very real and authentic way."

-            Gil Sheinfeld, CTO of Amobee 

Author

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

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