Volubill, the leading provider of charging and policy solutions, launched its new analytical reporting
solution that allows operators to offer more compelling packages, answer key business stakeholder questions and predict consumer behavior using a highly-visual dashboard. With a number of unique functions, such as remote cloud-based access and real-time high-performance data manipulation, operators can determine more clearly than ever exactly how to design policies to maximize revenue and customer satisfaction.
“Offering targeted packages to customers has become a key success factor and revenue driver for operators. Having the ability to fine-tune those offerings even further, based on real customer data, will set operators apart from the pack,” said Mark Winther, Group Vice President and Consulting Partner, Worldwide Telecommunications, IDC. “The impact that analytical reporting will have on the industry will be significant, and we are only on the cusp of the new business opportunities that next-generation customer analysis will create.”
“The common phrase is that ‘the Devil is in the details’. For operators, ‘the Devil is in the data’ is more appropriate,” said John Aalbers, CEO, Volubill. “With the launch of our analytical reporting solution, operators now have an unprecedented behind-the-scenes look into what their customers truly want from their mobile data package. By taking the guesswork out of customer analysis, operators can be confident that they are not only one step ahead of the competition, but they have extreme control over revenue opportunities, ensuring customers are being offered exactly the type of package they crave, and that will still be profitable.”
