Spark New Zealand this week released details of its three-year strategy covering the period FY21 to FY23.
The strategy builds on the momentum of the prior three years, which delivered compound annual growth in shareholder returns of 13% – the highest of Spark’s international peer group.
Spark CEO Jolie Hodson said the Company will focus on a core set of organisational capabilities that will differentiate Spark and provide better experiences for its customers – fuelling growth in both established and future markets.
"At its heart, this strategy is about accelerating the things we know will give us a competitive edge because they respond to the trends that are shaping our market and the evolving needs of our customers. "Customers are looking for ‘uber-like’ digital experiences and will move to the brands that make their lives easier, so we will accelerate our focus on delivering simple, intuitive customer experiences that ‘just work’.
Building a culture defined by its engagement, diversity and inclusion remains a core strategic imperative, with an ambition to achieve top-decile Agile maturity and 40:40:20 representation Spark-wide by FY23.
The new strategy is focussed on Spark’s established markets of wireless, broadband and cloud, as well as three future growth markets – IoT, digital health and sports.
"Our investment in 5G, edge computing and network slicing will open up new opportunities in wireless and will enable smart business solutions beyond connectivity alone. Our end-to-end digital services capability across cloud, security and service management positions us well to accelerate digital transformation as businesses adapt to Covid-19.", added Jolie Hudson.
