Sandvine announced support for a new use case, Real-Time Subscriber Insights, a transformational solution for customer experience management (CEM) and service assurance segments of the network intelligence market.
This rich use case is part of the Analytics solution vertical in Sandvine's portfolio, targeted towards service operations centers, CEM teams, as well as network operations, engineering, and customer care teams at network operators.
As an integral part of Sandvine's Active Network Intelligence Portal, Real-Time Subscriber Insights provides a 360 degree view of the subscriber perception. It provides crucial intelligence, including application utilization with key performance indicators (KPIs), speed tests being run to indicate poor experience, devices being used, the service plan the subscriber is on, along with location, all in a user-friendly interactive portal, enabling swift actions to fix any potential technical, commercial, and perception issues. Increasing application sophistication and hybrid network technologies are creating quality of experience (QoE)-related network problems, which network and service operations and customer care teams are struggling to respond to in a way that meets consumer satisfaction levels.