DEN Networks Limited, a leading Indian cable TV distribution company with close to 13 million subscribers, has formed a strategic partnership with Wipro to offer SMS and BSS user friendly solutions that will allow cable operators to deliver more personalized and sophisticated services to cable and broadband subscribers at sharply improved delivery time.
The alliance is aimed at empowering DEN Networks’ customers with seamless connectivity and integration, helping in accelerating DEN Networks’ evolution from being a B2B organization, to a B2C organization.
The cloud based platform will use a highly extendable patented model that consolidates all subscriber, product, service and infrastructure based operational data, allowing operators to reliably and rapidly create and manage a wider range of residential and business products that deliver increased operational efficiency and a greater user experience, said Wipro.
“We are delighted to be chosen as a strategic partner for DEN. Wipro will leverage its extensive experience in business and technology transformation, combined with platform-driven integrated delivery of IT to ensure we deliver a robust, flexible and scalable infrastructure to help DEN do business better.”
- Soumitro Ghosh, Chief Executive, Wipro Infotech
“This partnership will enable both the companies to meet the changing needs of the customer, providing them with more choices and market solutions, using a blend of onboard and cloud-based distributed analytics. Our user-centric architecture and expertise in the broadband & cable space will help DEN Networks engage with customers at a deeper level.”
- Anil K. Jain, Sr Vice President & Business Head- Global Communications, Wipro Ltd
“As the industry continuously evolves, it is imperative to drive innovations for an enhanced customer experience. This initiative will help us connect better with our customers, and meet operators’ demand for quicker and accurate dissemination of a variety of services, thereby driving increased loyalty, adoption and efficiency. We are looking at automating our backend processes as a part of this deal, to provide a seamless subscriber experience and build customer loyalty.”
- M. G Azhar, COO, DEN Networks
