Comverse has stepped ahead in the Rich Communication Services (RCS) game with ongoing trials of RCS and additional digital services with leading communication service providers (CSPs) in North America and other regions. The trials are powered by the Comverse Evolved Communication Suite (ECS), delivering advanced digital communication services.
The RCS provides designated users hands-on experience with the new capabilities and thus enables CSPs to delliver enhanced communications offerings in the market. Comverse ECS is additionally designed to support presence, integration with social networks and other capabilities and applications that are generating interest with CSPs and users in North America and worldwide.
According to Comverce, feedback garnered from the early market activity reveals strong interest in and involvement with digital lifestyle services and features such as the seamless interworking with existing services, voice and video calls over IP, one-to-one and group chat, file transfer, video and image content sharing, and robust multi-device support.
Comverse ECS is focused on delivering a full and differentiating digital lifestyle service experience that can serve as a magnet for subscriber retention in the face of OTT competition. The solution is also fully compliant with the latest GSMA standards promotes a ubiquitous user experience in a multi-device environment with seamless interworking of IP and legacy messaging.
“Widespread 4G/LTE adoption, smartphone penetration and growing user expertise with over-the-top (OTT) Internet offerings all make the timing right for CSPs to leverage their key asset – the ubiquitous existing voice and messaging services used by virtually everyone – to boost their relevance to customers, protect and expand their revenues and become an integral part of subscribers’ digital lifestyle." “These trials of Comverse digital services in North America and other regions are a strong indication that CSPs are preparing to evolve their current communication offering and roll out attractive IP-based services that are becoming mainstream in today’s world.” “Comverse’s Evolved Communication Suite, with on-premises, virtualized and cloud-based SaaS models, can help build a critical mass of users for the new services, creating an excellent opportunity for CSPs to emerge as players and leaders in digital communication.”
- Asshu Virmani, VP Product Management and Product Marketing, Comverse
