Optus Adopts Vlocity Communications Services to Upgrade Business Operations and CX for SMBs

Optus Adopts Vlocity Communications Services to Upgrade Business Operations and CX for SMBs Image Credit: Vlocity

Optus SMB has announced upgrades to its business operations and customer experience as it focuses on further driving business growth and customer satisfaction through the adoption of Vlocity Communications services.

The Vlocity system integrates with the Salesforce Lightning Platform to enable companies drive growth and create improved customer experiences. Vlocity delivers industry-specific cloud and mobile software that embed digital, omnichannel processes for customer-centric industries. 

This technology update is the latest in a series within Optus SMB’s customer-first strategy. Earlier this year, Optus SMB launched the Optus Innovation Hub, a dedicated workspace within the Sydney Start Up Hub that allows for collaboration between startups and SMBs to tackle current and future-state SMB issues.

Prior to this, Optus SMB launched the Yes Business platform, an online platform which connects SMB owners and employees within a digital community to provide support around common SMB issues.

Matt Bell, VP of Optus SMB
Optus SMB has brought Vlocity on board to demonstrate omnichannel, digital transformation within Optus that reduces business customer cost-to-serve, enhances Optus’ customers experience across all channels and improves Net Promoter Scores.

Rip Gerber, Chief Marketing and Alliance Officer, and Lead Executive APAC
Optus is one of the most innovative communications providers in the Asia-Pacific region, and we’re excited about this partnership and delivering on Optus’ cloud strategy for business customers.

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma


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