Safaricom Taps Amdocs' Revenue Assurance with ML and Advanced Analytics

Safaricom Taps Amdocs' Revenue Assurance with ML and Advanced Analytics Image Credit: Amdocs

Safaricom, a major mobile network operator in Kenya, has partnered with Amdocs to introduce innovative new digital services to meet the evolving demands of its 29.5 million customers.

It will use revenue assurance technology and expertise from Amdocs to provide more comprehensive and adaptive revenue safeguards for the entire lifecycle of new services across its entire business.

Safaricom has selected a revenue assurance solution from Amdocs, as part of the holistic Operational Risk Management (ORM) portfolio to take a proactive approach to protecting against revenue leakage, preventing leakage before it occurs and correcting it quickly to improve customer adoption and the consumption of new services. The solution also includes machine learning and advanced analytics to provide Safaricom with greater process automation to reduce operational costs. Amdocs will also provide Safaricom with its industry best practices and expertise in developing optimized business processes for revenue assurance to better enable the launch of new digital services faster while also managing customer adoption and consumption.

The project with Safaricom continues to expand Amdocs’ footprint in Africa to help speed the adoption of digital services in this fast-evolving, dynamic region. As more service providers move into online retail and self-service models and the number of digital transactions per day increases, revenue protection becomes ever more relevant and important.

Nicholas Mulila, Director - Risk Management, Safaricom
With our new robust revenue assurance system from Amdocs we can set dynamic thresholds and auto-action mechanisms on alerts to avoid revenue leakage for the life-cycle of our new digital services. By combining this with machine learning, we gain insights on smart new ways to automate processes and thereby have our revenue assurance team spend more time focused on improving the digital customer experience.

Gary Miles, CMO, Amdocs
By integrating cutting edge technology, tools and expertise from Amdocs, Safaricom can now standardize revenue assurance across all lines of its business, while also moving forward with its digital transformation.

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

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