Ooredoo Oman has deployed MATRIXX Software to enable the launch of the first all-digital, individually customized mobile plans in the country.
With new customizable plans, users can now tailor prepaid plans online through the Ooredoo Oman app to meet their individual needs, while also enjoying endless social data.
The first of its kind in the Middle East, this online, personalized approach to mobile service plans represents a growing trend around the world for operators to abandon their limited one-size-fits-all plans in favor of customizable options that can be easily tailored by consumers to meet their distinct needs.
When released in the market, new customers wishing to take advantage of this innovative product can purchase the SIM by downloading the Ooredoo Oman app and choosing a number and a delivery method or by visiting their nearest Ooredoo store. Existing users can upgrade at no extra cost through the Ooredoo Oman app simply by choosing the ‘migrate existing number’ option on the app.
Ian Dench, CEO, Ooredoo Oman
We chose MATRIXX Software and their MATRIXX Digital Commerce platform because it enabled us to fast-track our digital transformation, making it possible to set a new benchmark when it comes to customer experience in Oman.
Dave Labuda, CEO, CTO and founder, MATRIXX Software
MATRIXX is enabling Telco’s such as Ooredoo to quickly deploy our digital commerce platform in a low risk, high impact way, delivering solutions in months instead of years, which is unprecedented in the industry.
