NTT DATA has partnered with virtual reality (VR) production and distribution specialist Jaunt to make available Jaunt's XR Platform to its portfolio of clients.
Jaunt’s XR Platform is a white label software solution for the cross-platform distribution of immersive (VR, AR and MR) content enabling media companies, brands, content aggregators and enterprise customers to deliver immersive content directly to audiences through their owned and operated channels.
As a reseller and implementation partner of the Jaunt XR Platform, NTT DATA will use the technology to enable telecommunications, media and retail organisations to effectively manage the delivery and operation of native XR channels inside existing applications, for the distribution of VR and AR content.
Jaunt will also provide specialized technology and consulting services to NTT DATA throughout the implementation and certification process.
This announcement builds on recent commercial momentum for the XR Platform following Jaunt’s partnership with Sky, Europe’s leading entertainment company, the first media company to adopt the Jaunt XR Platform for the distribution of their VR content.
In addition to Sky, Medical Realities and VTime both announced adoption of the platform at the time of its launch in December 2017.