Personalizing customer experience, improving operational efficiency and moving to new delivery models are some the top IT trends to expect from telcos in 2016, according to global analyst firm Ovum. Ovum said that global telco IT trends are being driven by the need to keep up with the growing market competition, the industry’s shift toward digital services, and the need to gain business agility.
According to Ovum’s latest report, 65% of telcos plan to increase IT spend in 2016, with 32% planning to increase spend by 6% or more. Over the next year, telcos will invest in analytics tools to improve the customer experience, undertake BSS transformation projects to improve operational efficiency, and optimize network performance, and they will search for more effective delivery models.
The analyst firm also expects to see telcos shift away from the on-premise deployments of IT systems in favor of cloud delivery models. In fact, 59% of the telcos plan to adopt cloud delivery for at least one of their IT systems in 2016.