- Infonetics, a leading market research firm forecasts the combined worldwide market for mobile and fixed networks Subscriber Data Management (SDM) software and services to grow to $2.5 billion in 2018, driven by the deployment of LTE networks and implementation of Voice over LTE (VoLTE).
Infonetics via its Subscriber Data Management Software and Services report, also highlighted that mobile deployments will continue to dominate the subscriber data management (SDM) market over fixed network deployment, though there is more traction in the later to use SDM to support multiscreen video and enable multiple subscriber profiles supported by a single set top box (STB).
- Infonetics said that operators will be launching network functions virtualization (NFV) initiatives over the next few years, but the virtualization of back-end subscriber data repositories is expected to be slow to follow as concerns about reliability, availability, and security of virtualized network functions persist. Infonetics noted that organizational issues such as internal resistance to sharing data across departmental “silos” remain a major hurdle to operators’ SDM strategies.
Shira Levine, directing analyst for service enablement and subscriber intelligence at Infonetics Research
LTE and voice over LTE (VoLTE) continue to drive the subscriber data management (SDM) market as operators look to synchronize data across domains and ensure a smooth transition for subscribers across access networks. And we expect voice over WiFi (VoWiFi) to have a similar accelerating effect as VoWiFi devices become available. Meanwhile, the ongoing buzz around analytics and big data is translating into interest in SDM’s role as an aggregator of subscriber information across multiple points in the network and IT realms.
