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Legacy Systems Pose Major Challenge for Operators Looking to Launch Targeted & Real-Time Offers

A new study undertaken by global real-time BSS leader Openet found that inflexibility of existing systems are a major inhibitor…

Online Bus Ticketing – A Simple Case For Why Digitalization is Necessary to Transform Services for the Better

8 years ago
Mobile Network Operators are making foray into digital services, and digital services, broadly speaking can encompass anything from ordering a…

Mahindra Comviva's Contextual Marketing Allows Idea Cellular to Record Significant Increase in Recharge Value

Idea Cellular, a leading Mobile Operator in India with over 160 million customers, announced a successful transition to contextual marketing…

Sandvine Snaps Customer Engagement Firm Momac for €7 million

8 years ago
Leading network policy control solution provider, Sandvine has acquired all of the shares of MoMac, a Netherlands-based company that sells…

Smaato Shows How Mobile and Ad Industry Synergies Can Accelerate MNOs’ Foray into Mobile Advertising

In recent years, mobile advertising saw its growing popularity attracting cross-industry players, including Mobile Network Operators(MNOs), as revenues in this…

Cinarra Unveils New Mediation Platform to Bridge MNOs with Mobile Advertising Ecosystem

Cinarra Systems, a company that recently raised $20M in its Series B funding round that was led by SoftBank, unveiled…

Operators Have the Assets to Get a Bigger Slice of Customers’ Digital Spend – So Why Aren’t they Doing More?

8 years ago
As disruption becomes the norm, ‘What would Google do?’ is a question that an increasing number of telecoms managers are…

C SPIRE Intros Data Usage Alerts to Address Data Overages

U.S regional Operator, C Spire is introducing data usage alerts to help consumers regain control of their mobile phone bills…

IBM, Facebook Partner on Big Data for Contextual Ad Targeting

Facebook and IBM Commerce this week announced a partnership to help business run more targeted advertising on the world’s largest…
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