The Audi board this week announced it intends to fully acquire Silvercar, a shared mobility company, to expand its digital mobility solutions and services.
Austin, Texas-based Silvercar is expected to help Audi strengthen its platforms to serve the evolving mobility needs of the U.S. marketplace. The two companies have worked together since 2012, developing and delivering innovative consumer mobility offerings under the Audi mobility, Silvercar and Dealerware brands. In 2015, Audi participated in a $28 million Series C investment in Silvercar. The company employs about 150 people.
Audi has developed innovative shared mobility solutions, from Audi on demand in San Francisco to corporate vehicle services, like Audi shared fleet. Silvercar’s technology platform enables the seamless management of transportation products and services in both the retail and corporate mobility spaces, including Audi shared fleet and Silvercar’s innovative airport car-rental experience.
Recently, the company has partnered with Huawei and Vodafone to demonstrate for the first time in Europe the use of cellular technology to connect cars to each other, to people, and to roadside infrastructure by using a new technology called Cellular V2X (C-V2X).
Matt Carpenter, CFO, Audi America
Audi and Silvercar share a vision for the future of transportation. This acquisition enables Audi to move forward with a progressive partner and continue our technology leadership into the next era of mobility.
Luke Schneider, CEO of Silvercar
The intersection of transportation and technology, influenced by changing demographics and innovative consumer models has created an exciting new world of mobility. We are thrilled to become part of Audi, to enhance its leadership in this space.
