Deutsche Telekom(DT) is extending its integrated services plan under its MagentaEINS campaign that it launched last year with a new family offering. DT's MagentaEINS is a consolidated product platform for converged home services, providing its customers quad-play services in a single offer such as fixed and mobile phones and broadband services including digital TV channels.
Deutsche Telekom promises to give its mobile customers more speed and data volume at the same price under the new MagentaEINS 4.0. Within just 12 months, nearly 1.5 million customers signed-up for the package, added DT.
Under the enhanced plan, high-speed data volume for all new and existing MagentaMobil M customers is increased from 1.5 to 2 GB, and for MagentaMobil L customers from 3 to 4 GB per month. The MagentaMobil L Plus rate has been increased from 5 to 10 GB, and the Complete Premium rate is increased from 20 to 30 GB. In the MagentaMobil S and M rate plans, DT will offer LTE with speeds up to 150 Mbps, while customers with the MagentaMobil L rate plan enjoy the LTE network with speeds up to 300 Mbps.
Niek Jan van Damme, Member of the Deutsche Telekom Board of Management
We launched MagentaEINS for the consumer segment in September of last year and for business customers in March of this year. In May, we introduced an EU flat rate exclusively for MagentaEINS customers, and today we are launching our family offering.
