Vodafone Italia and Mediaset Premium have signed an agreement for the launch of a joint offer that combines Vodafone's mobile services with Premium's exclusive content. The offer, which is now available for subscribers, brings together mobile voice, SMS and data with pay TV content that covers a multitude of offerings including football, cinema and TV series. With the promotion, customers can watch live matches on their TV, as well as on their mobile devices.
The new service allows clients who sign up for the joint offer to enjoy 400 voice minutes, 100 SMS and 1 GB of 4G-speed data from Vodafone as well as a content bundle that boasts the Italian Serie A, the UEFA Champions League, TV series, sport, documentaries, Premium Play and Premium HD, priced at Euro 39 per month. Vodafone also lines up a cheaper alternative that excludes the Champions League, for Euro 29 per month.