Virgin Media, a quadruple player, providing broadband, TV, mobile phone and home phone services in the UK, has extended its existing five-year partnership with TiVo to another three years. As part of the new agreement, Virgin Media has committed to the development of next-generation solutions from TiVo.
Virgin Media launched the first set-top box incorporating TiVo software in 2010. This platform brought together broadcast TV, on demand programming and the best of the web in a single set-top box. In 2012, Virgin Media launched its Virgin TV Anywhere service which underpinned the seamless experience for TV viewers. Since launch, Virgin Media has installed TiVo enabled set-top boxes in more than 2.5 million homes.
In a separate news, Virgin Media launched The Sky Sports app, which was previously only available for iOS devices to Android smartphones, tablets and laptops, allowing customers to watch live programming on Sky Sports 1 to 5, along with Sky Sports F1 and Sky Sports News HQ.
We're pleased to continue our relationship with TiVo in the UK. Virgin Media continues to lead the UK market in bringing together the broadest choice of programming along with the best way to access it.
David Sandford, VP & GM, International Operator Business, TiVo
Virgin Media has been among our most innovative customers, successfully deploying TiVo and leveraging our integration of linear, VOD and OTT content sources to create an unmatched offering in the UK. TiVo is proud to serve Virgin Media with critical solutions in a challenging and competitive landscape, helping to drive revenue growth and material gains in customer satisfaction.
